It seems that Susan Orlean has a neutral tone. Her tone is more of informing her reader on taxidermy rather than giving her opinions on it. I notice this throughout the text. I feel as if she is a reliable artist because she's not being bias. She's just stating facts.
I feel as if Susan Orlean wants her readers to broaden their horizons. A lot of people think taxidermy is nasty and weird. She runs a lot of facts about this "art" and lets the reader know that this is a big deal. She might want to change the way her readers judge things before they get to know about it with this reading.
I think Susan Orlean wrote this in an article form because it would be more interesting to the reader and would catch their opinion.
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